Different worlds.
Purpose-built products.

Marketing, customer conversations and the school day. Explore the product built around your work, then go deeper into its capabilities, workflows and implementation.

PracharVedam

Bring your brand, creative work, market intelligence and customer journeys into one go-to-market workspace.

For growth teams, agencies and foundersExplore PracharVedam
Prachar StudioIllustrative campaign
Illustrative skincare campaign with a green glass bottle and leaves.
A little closer
to nature.
An original campaign concept

Start with what matters.

A considered launch for a botanical skincare brand.

Audience · Brand voice · Objective
One brand. A connected creative process.

Axaria

Shape voice agents around the conversations your business actually has—with a defined purpose, tool boundaries and a path to a person.

For support, sales and operations teamsExplore Axaria
AxariaConversation walkthrough

CallerI need help with a recent order.

AxariaOf course. Let’s start with your order reference so I can understand what you need.

Collect reference → verify access → review next step

Illustrative script. No live call or microphone access.

ShikshaVedam

An AI-first school workspace that brings attendance, academics, fees and communications closer to the people who need them.

For principals, administrators and teachersExplore ShikshaVedam
An illustrated school setting: a leafy, sunlit red-brick courtyard.
Virtual PrincipalExample workflow

What needs our attention today?

Start with the exceptions.

  • Review attendance records
  • Check unexplained absences
  • Prepare an authorised follow-up

Illustrative setting and workflow. No student data.

Find the fit
for your team.

Start with the task you want to improve. These products address different workflows; they are not interchangeable packages of the same assistant.

Plan, create and follow through on growth work.
PracharVedam connects the business context behind a campaign with creative production, market intelligence and customer workflows. It is relevant when a growth team needs brand and audience context to travel across the work.Explore PracharVedam
Design a useful first customer conversation.
Axaria focuses on voice-agent workflows: understanding the caller, using approved information and preparing the right action or human handoff. Begin with a bounded call type and assess the telephony and integration work it needs.Explore Axaria
Bring school information closer to the people using it.
ShikshaVedam brings attendance, academics, assignments, fees and communication into role-specific school workspaces. The Virtual Principal adds a conversational entry point to configured school information, with review responsibilities retained.Explore ShikshaVedam

Look inside
the capability.

A product name only tells you so much. These guides explain the work behind the interface and the questions to bring to a walkthrough.

The work behind a finished creative.

Explore Prachar’s Creative Studio: business context, briefs, creative directions, generated assets, review and the path to a finished deliverable.

A campaign needs more than an attractive image. It needs an idea that fits the business, a message for a particular audience and a deliverable that works in its intended format. Creative Studio brings those decisions into a connected production workflow, with people choosing what should represent their brand.

Read the capability guide

Keep the business in the growth workflow.

How Business Twin, Brand DNA, market intelligence, content planning and lead workflows fit into Prachar’s go-to-market workspace.

The next campaign should not begin by rediscovering the company. Prachar brings business and brand context into the work of planning, creating and following through. The aim is a shared reference point for the team, with market information and customer context available where decisions are made.

Read the capability guide

Design the conversation. Define what happens next.

A closer look at Axaria voice workflows: caller intent, approved knowledge, verification, tools, escalation and call evaluation.

A useful voice agent needs to do more than sound fluent. It needs to understand the purpose of the call, know what information it may use and recognise when a person should take over. Axaria is being developed around that connection between conversation and business workflow. Production calls and integrations require a scoped, validated rollout.

Read the capability guide

A school day, with the right information in reach.

Explore ShikshaVedam’s role-based school workflows across attendance, academics, assignments, fees, communication and the Virtual Principal.

A principal, a teacher and an administrator look at the same school from different perspectives. ShikshaVedam brings school operations into role-specific workspaces, with AI assistance alongside the records and review responsibilities that shape the day. The product’s implementation is grounded in school operations, including CBSE-oriented material; applicability is assessed for each institution.

Read the capability guide

Evaluate it against
your actual work.

What could we
make possible?

Bring us the work that matters.
We’ll find the right place to begin.

Start a conversation